Email is a ubiquitous application used by almost every internet user. It was developed as a means of communication between various parties. However, its use evolved. It is now used in marketing as a marketing channel, an alert mechanism by IT administrators, a notification mechanism by application developers etc. While […]
email marketing
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Did you know that cybercriminals can easily send off emails with your domain? Once an email lands in your recipient’s inbox, and they open it up, they can unleash all sorts of malware on their computer and environment. This will cause a lot of problems later for them as well […]
For the longest time, most marketers have been using the regular email service to do some form of email marketing. This practice is not only convenient but cost-effective. Also, the gathering and use of personal data were unregulated during those days. However, times have changed. Today, there are several laws […]